Shane is a creative and seasoned entrepreneur dedicated to creating legacy wealth for the mortgage industry. Recognized as a top 1% LO year after year and a 40 Under 40 award winner, Shane is a leading mortgage influencer, speaker, podcaster and coach. Proudly made in America, Shane combines his blue-collar background as a firefighter with enthusiasm and authenticity to help his tribe level up.
Welcome to
The
Collective
Come find what you’re missing… a digital family where mentorship, accountability and community come together. A place for originators to be held accountable, build community and level up.

What is the Collective?
Engage with a diverse group of top producers, mortgage rookies and those looking to shift their trajectory, all within a unified digital community. 😎 This is a space where brokers, bankers, retail LO’s, all come together. Connections are made, and your network expands.
Stay plugged in with weekly Momentum Calls, bi-monthly coaching sessions, and fresh, targeted training released every month; plus opportunities to connect with a driven community of like-minded LOs.
Inside The Collective, you’ll find coaches specializing in social media, branding, AI, organic and paid lead gen, and more.
Forget about borrowed advice from mortgage “experts” who just downloaded an eBook or took a class yesterday. Instead embrace learning directly from the industry’s best.
Meet Our Experts
KYLE DRAPER
Kyle is passionate about empowering entrepreneurs to discover and leverage their personal stories and experiences to attract people like them. Kyle is a best selling author, international speaker, and serial entrepreneur. As a former pastor, he brings a unique approach to social media and marketing that you’ll find refreshing and enjoyable.
SHANE KIDWELL
JONATHAN MAST
Jonathan serves digital agencies and their clients guiding them through a proven process to establish them as the go-to expert in their niche by leveraging topical content and AI tools to deliver value at scale while saving time and increasing profits.
DAN SMOKOSKA
A celebrated “40 Under 40 Top Mortgage Pro,” is an expert Mortgage Marketing and Social Media Coach. He specializes in empowering Loan Officers to maximize their social media impact and expand their origination businesses. Through strategic guidance and practical tips, Dan transforms his clients’ digital marketing efforts into robust channels for growth and lead generation, ensuring they thrive in the competitive mortgage landscape.
Mike Faraci
Mike is the Founder & CEO of Red Button Media, a video content agency that specializes in creating authentic, professional video content and marketing strategies that get you, and your brand, the attention you deserve.
Josh Pitts
Founder of Shred Media the worlds #1 Attention Impact Network. Josh helps you get your audience’s attention, and coaches and trains how to get attention that makes an impact. Josh can be found running Shred, speaking and training from his catamaran somewhere in the Pacific Ocean!
Brian Vieaux
Brian is President and COO at FinLocker, a certified mortgage banker, and a financial data platform expert with over 28 years of executive experience in mortgage banking. He has a proven track record of leading and growing successful businesses, driving innovation and transformation, and delivering value to customers and stakeholders.
BART GURLEY
With over 20 years of experience in real estate and 18 years in finance, Bart leads the Mavericks Realty Network, a national team of eXp professionals. He and his team provide streamlined real estate and financing solutions across residential, commercial, and construction markets. They offer concierge services to top real estate professionals globally, helping them achieve their highest goals.
The Collective Opportunity
FOundations
$197/Month
Looking to grow without overcomplicating things? This is your jam!
- “From The Road” Coaching (2x/month): Get boots-on-the-ground strategies from Kyle Draper and real mortgage pros who are out there making it happen. You’ll get what’s working now—not recycled advice from five years ago. While Kyle’s traveling the world speaking on stages, he’s bringing us what he is learning in real time!
Fresh Training Dropped Monthly: Every month, you’ll unlock a straight-to-the-point training designed to sharpen your skills, modernize your mindset, and help you attract clients like a magnet.
Bonus Resources to Keep You Moving: We’re talking 30-day challenges, plug-and-play tools, quick-hit webinars—all built to keep you consistent, accountable, and ahead of the curve.
Momentum coaching
$1,297/Month
Everything in The Collective Foundations plus:
- Bi-Weekly One-on-One Momentum Coaching: No more guessing. You’ll get personal support, accountability, and expert feedback every other week to keep your goals in sight—and actually hit them.
Private Group Chat: Daily connection with other LOs in the grind. Celebrate wins, ask questions, get unstuck, or just drop a gif when you need a lift.
Direct Access to the Big Dogs: You’ll be in a private feed where the lead coaches and founders drop bonus insights, deeper strategies, and extra resources you won’t find anywhere else.
Why We Don't Do Contracts...
We want our team and coaches to always feel the pressure to show up their best for you. We don’t want to be able to rest because you’re locked in.
So, you’ll stay as long as you find value, and that’s it!
But, here is what we ask of you…
- Show up daily.
- Those who invest consistently, win.
- Do the work. Overnight success doesn’t happen overnight.
The not so fine print…
- You commitment is month to month.
- You can cancel at any time with 30 day’s notice.
Letter From Our Founders
The world is changing. It used to be about rolodexes and phone calls.
Now, it’s about AI, social media, and figuring out how to cut through the noise with people every single day. This is why we felt the calling to create The Collective Coaching!
Shane and Kyle have experienced the good, bad, and ugly of being a business owner. You don’t think people will understand. Your spouse can’t relate. You’re convinced the end is near and your dream starts to fade away.
And as the dream fades, you’re met with new challenges, told to try things you’ve never needed, it’s rough out there!
The Collective wants to keep that flame lit. We want to create an environment where authenticity, constructive criticism, and unconditional love can all coexist. And as important, we want you to WIN.
Welcome HOME. Welcome to The Collective!
Sincerely,
Shane & Kyle
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